Who is this article for?
- Anyone responsible for implementing Catalyst at their organization.
- Refer to this article for details on creating and managing layouts.
Home layouts
1. At-Risk Overview
Create the following home-level layout to show all at-risk accounts. (Part of ➡ Workflow: At-Risk.)
Consider holding a regular at-risk meeting to review this layout with key stakeholders and cross-functional leadership. Team members responsible for risk should prepare for the meeting by ensuring all fields and save play tasks are updated prior to the meeting.
Module | Segment | Module Properties | |
---|---|---|---|
Row 1 | |||
At-Risk ARR (Total) Aggregates |
Accounts / At Risk: -Health = At Risk |
Visualization: Number Calculation type: Total Aggregation field: Contract Value |
|
At-Risk ARR (SMB) Aggregates |
Accounts / At Risk SMB: -Health = At Risk -Segment = SMB |
Visualization: Number Calculation type: Total Aggregation field: Contract Value |
|
At-Risk ARR (MM) Aggregates |
Accounts / At Risk Mid-Market: -Health = At Risk -Segment = Mid-Market |
Visualization: Number Calculation type: Total Aggregation field: Contract Value |
|
At-Risk ARR (ENT) Aggregates |
Accounts / At Risk Enterprise: -Health = At Risk -Segment = Enterprise |
Visualization: Number Calculation type: Total Aggregation field: Contract Value |
|
Row 2 | |||
All Accounts by Health Score Aggregates |
Accounts / All Accounts | Visualization: Bar chart Calculation type: Count X-axis: Health # of columns: 10 Sort order: Grand total |
|
All Accounts by Segment Aggregates |
Accounts / At Risk -Health = At Risk |
Visualization: Bar chart Calculation type: Count X-axis: Segment # of columns: 10 Sort order: Grand total |
|
At-Risk ARR by Renewal Date Aggregates |
Accounts / At Risk -Health = At Risk |
Visualization: Bar chart Calculation type: Total Aggregation field: Contract Value X-axis: Renewal Date Timeframe interval: Fiscal Quarter # of Columns: 10 |
|
At-Risk ARR by Renewal Date Aggregates | Accounts / At Risk -Health = At Risk |
Visualization: Bar chart Calculation type: Count X-axis: Renewal Date Timeframe interval: Fiscal Quarter # of columns: 10 |
|
Row 3 | |||
At-Risk Accounts (Health) Segments |
Accounts / At Risk: -Health = At Risk |
Columns: Account Contract Value Renewal Date # Numeric Health Score Journey Stage CSM Risk Status Risk Start Date Risk Reason Risk Summary Risk Action |
|
Row 4 | |||
New Escalations (Last 7 Days) Segments |
Accounts / At Risk - New Escalations -Risk Start Date = within the past 7 days |
Columns: Account Contract Value Renewal Date # Numeric Health Score Journey Stage CSM Risk Status Risk Start Date Risk Reason Risk Summary Risk Action |
2. Book of Business Review
Create the following home-level layout to provide a summary of revenue, forecast, health, opportunity, journey, adoption, and activity for multiple accounts. Quickly assess risk/potential, and answer questions quickly, without having to rely on manual analysis.
Module | Segment | Module Properties | |
---|---|---|---|
Row 1 | |||
Total ARR Aggregates |
Accounts / All Accounts: -Account Type = Customer |
Visualization: Number Calculation type: Total Aggregation field: Contract Value |
|
Journey Stages Aggregates |
Accounts / All Accounts: -Account Type = Customer |
Visualization: Bar Chart Calculation type: Count X-axis: Journey Stage Sort order: Picklist order |
|
Health Score Aggregates |
Accounts / All Accounts: -Account Type = Customer |
Visualization: Donut (or Bar) Calculation type: Count X-axis: Health Sort order: Picklist order |
|
Customer Segment Aggregates |
Accounts / All Accounts: -Account Type = Customer |
Visualization: Bar Chart (or Donut) Calculation type: Count X-axis: Segment Sort order: Picklist order |
|
Row 2 | |||
All Accounts Segments |
Accounts / All Accounts: -Account Type = Customer |
Columns: Customer Success Manager Numeric Health Score Journey Stage Contract Value [Usage metric] (e.g., Daily Active Users, API calls, Goals) |
3. CSM Home
Create the following home-level layout to give your team a place to start their day. We've built this layout to mimic the Book of Business Review layout so that your team can update the fields leadership needs. But we also added a task management section so they can stay on, well...task!
Start from the Book of Business Review layout. Click on the three dots in the corner to access the menu. Select "Duplicate layout" to create a copy. Rename the duplicated layout to "CSM home."
Module | Segment | Module Properties | |
---|---|---|---|
Module Group: Action Items | |||
Row 1 | |||
At-Risk Tasks Segments |
Tasks / At-Risk -Status is "Open" -Category contains "Escalation" |
Columns: Title Assigned To Due |
|
Playbook Tasks Segments |
Tasks / Playbook -Status is "Open" -Source is one of "Lifecycle, Playbook" |
Columns: Title Assigned To Due |
|
To-Dos Segments |
Tasks / To-dos -Status is "Open" -Source is not one of "Lifecycle, Playbook" |
Columns: Title Assigned To Due |
|
Row 2 | |||
Upcoming Meetings Segments |
Notes / Upcoming -Status = "Draft" |
Columns: Meeting Date Title Categories Created By |
|
Layout Views / Filters | |||
Current User Quick filters / layout views |
Accounts: CSM ➡ current user Notes: Created By ➡ current user Tasks: Assigned To ➡ current user |
Pin the view to the company layouts |
4. Forecast and Revenue
Create the following home-level layout to provide a detailed breakdown of renewal and expansion forecast. This layout allows you to communicate revenue predictability to the business and make fast decisions to maximize revenue retention and growth.
Module | Segment | Module Properties | |
---|---|---|---|
Row 1 | |||
Section Divider Contents |
Forecast & Revenue Use for updating renewals and expansions |
||
Module Group: Renewals | |||
Row 2 | |||
Section Divider Contents |
Current Quarter Plan - Renewal ARR $XX,XXX,XXX |
||
Closed Won Goal This Quarter Aggregates |
Opportunities / Closed Won Quarter -Close Date = Within current fiscal quarter -Stage Name = Closed Won Opportunities / Open Opps Quarter -Close Date = Within current fiscal quarter |
Visualization: Percentage Calculation type: Count Target: 31-66% |
|
Best Case Forecast |
Opportunities / Best Case Quarter -Renewal Sentiment = any of Likely Churn, Likely Upgrade, Confirmed Upgrade Type = New Business or Renewal Stage Name = is not Closed Lost |
Visualization: Number Calculation type: Total Aggregation Field: Amount |
|
Most Likely Forecast Aggregates |
Opportunities / Best Case Quarter -Renewal Sentiment = any of Likely Upgrade, Confirmed Upgrade Type = New Business or Renewal Stage Name = is not Closed Lost |
Visualization: Number Calculation type: Total Aggregation Field: Amount |
|
Worst Case Forecast Aggregates |
Opportunities / Best Case Quarter -Renewal Sentiment = Confirmed Upgrade Type = New Business or Renewal Stage Name = is not Closed Lost |
Visualization: Number Calculation type: Total Aggregation Field: Amount |
|
Row 3 | |||
Renewals Open Segments |
Opportunity / Open Renewal Opps -Type = Renewal -Numeric Health Score = present |
Columns: Name Account #Numeric Health Score % Probability Renewal Sentiment Renewal Status Stage |
|
Row 4 | |||
Renewals Won Segments |
Opportunity / Won Renewal Opps -Type = Renewal -Stage Name = Closed Lost |
Columns: Name Account Close Date Type |
|
Renewals Lost Segments |
Opportunity / Lost Renewal Opps -Type = Renewal -Stage Name = Closed Lost |
Columns: |
|
Module Group: Expansions | |||
[Repeat rows and modules for Expansion renewal type] |
5. Team Productivity + Capacity
Create the following home-level layout to help you assign accounts to CSMs, making sure that books stay balanced.
Module | Segment | Module Properties | |
---|---|---|---|
Row 1 | |||
Section Divider Contents |
Manager Dashboard This dashboard is used to understand the current capacity of the CSM team and to ensure that deals in the pipeline are resourced effectively |
||
Module Group: CSM Capacity | |||
Row 2 | |||
Dwight - ARR Aggregates Repeat for each CSM |
Accounts / CSM = Dwight -CSM is Dwight Schrute |
Visualization: Number Calculation type: Total Aggregation field: Contract Value |
|
Row 3 | |||
Dwight - Accounts Aggregates Repeat for each CSM |
Accounts / CSM = Dwight -CSM is Dwight Schrute |
Visualization: Bar Chart Calculation type: Count Field (x-axis): Journey Stage Sort order: Picklist order |
|
Row 4 | |||
Book of Business Size by CSMs Aggregates |
Accounts / All Accounts: -Account Type = Customer |
Visualization: Donut Calculation type: Count Slice field: CSM Sort order: Grand total |
|
Tasks Completed by CSM Aggregates |
Tasks / All Closed Tasks -Status = Closed |
Visualization: Bar Chart Calculation type: Count Field (x-axis): Assigned to Sort order: Grand total |
|
Overdue Tasks by CSM Aggregates |
Tasks / All Open Overdue Tasks -Status = Open -Due = Before today |
Visualization: Bar Chart Calculation type: Count Field (x-axis): Assigned to Sort order: Grand total |
6. Team Processes
This layout outlines your team's processes within Catalyst. Think of it as a reference guide to clearly state the goals, expectations, and associated tooling for every workflow. Team members can use this as a self-service reference guide, especially after new training roll-outs or knowledge transfer as new team members come on board.
Module | Segment | Module Properties | |
---|---|---|---|
Row 1 | |||
Section Divider Contents |
Team Processes Everything we do in Catalyst is focused around driving alignment across workflows. This layout documents each process to ensure we are support customers in the right way. Use this layout as your source of truth for how to navigate our team, organization, and customers. |
||
Row 2 | |||
Section Divider Contents |
[Process 1] Example: Success Plan & EBR Workflow *Detail the goals and expectations of the workflow. |
||
Templates Segments |
Tasks / Success Plan Task Templates -Status is "Template" -Categories is "Success Plan" |
Columns: Title Description |
|
Row 3 | |||
Section Divider Contents |
[Repeat for each process] *Include segment modules for note or task templates that are key to workflow. Or show key fields that are updated as part of the workflow. |
Object-level layouts
1. Account Overview
Create the following account-level layout to see how a customer is doing at a glance. (Part of ➡ Workflow: Contact Management.)
You must save the layout before updating fields or resizing modules.
Module | Segment | Module Properties | |
---|---|---|---|
Row 1 | |||
Section Divider Contents |
This layout gives you a high level understanding of the account. If you have specific questions about current activities, we've included notes and tasks towards the bottom of this page. | ||
Row 2 | |||
Internal Owners and Current State Fields (compact) |
- | Fields: Contract Value Renewal Date Customer Success Manager Implementation Manager Health Stage |
|
Row 3 | |||
Main Points of Contact Segments |
Contacts / Main Points of Contact -Contact Role is any of "Executive Sponsor or Buyer, Program Owner, Program Owner, etc." -Contact Status is not "Left Organization" |
Columns: Name Title Contact Role Referenceable |
|
Value Drivers (Why they purchased) Fields (full) |
- | Fields: Contract Value Renewal Date Customer Success Manager Implementation Manager Health Stage |
|
Escalation Details Fields (full) |
- | Fields: CSM Sentiment Anticipated Churn Reason Required Cross-Functional Support Risk Summary |
|
Open Opportunities Segments |
Opportunities / Open Opps -Stage Name is none of "Closed Won, Closed Lost" -Numeric Health Score is present |
Columns: Name Amount Requirements to Renew Stage Name Close Date |
|
Row 4 | |||
Activity Activities |
|||
Executive Engagement Notes Segments |
Notes / Executive Engagement Notes -Status is Published AND Categories is any of "Escalation, QBR, etc." -Sort list by "Published At" |
Columns: Title Created By Published At |
|
Tasks Due in Calendar Quarters Aggregates |
Tasks / All Open Tasks -Status = Open |
Visualization: Bar Chart Calculation type: Count X-axis: Due Timeframe: Fiscal Quarter |
2. Risk Escalation Review
Create the following account-level layout to provide details of an active escalation. (Part of ➡ Workflow: At Risk.)
Consider using this layout during 1:1s (CSM / Manager) to review and resolve at-risk customers.
You must save the layout before updating fields or resizing modules.
Module | Segment | Module Properties | |
---|---|---|---|
Row 1 | |||
Section Divider Contents |
This is a consolidated view of why this customer may be in the middle of an active escalation and the work being done across the organization to get them back to healthy. | ||
Row 2 | |||
Key Information Fields (full) |
- | Fields: Contract Value Renewal Date Health Segment |
|
Risk Details Fields (full) |
- | Fields: CSM Sentiment Risk Status Risk Start Date Risk Summary Risk Reason Risk Action |
|
Row 3 | |||
At Risk Notes Segments |
Notes / At risk notes -Categories contains Risk Escalation -Status is not Template |
Columns: Title Updated At |
|
At Risk Tasks Segments |
Tasks / At risk tasks -Categories contains Risk Escalation -Status is not Template |
Columns: Title Due |
3. Success Plan & EBR Prep
Create the following account-level layout to capture your success planning and EBR preparation details. (Part of ➡ Workflow: EBR.)
Consider adding a customer hub layout to share with the customer, leading up to the EBR.
You must save the layout before updating fields or resizing modules.
Module | Segment | Module Properties | |
---|---|---|---|
Row 1 | |||
Section Divider Contents |
Success Plan & EBR Prep: Use this layout to capture your customer's success plan details and ensure you're prepared for your next EBR. | ||
Row 2 | |||
Value Drivers (Why purchased) Fields (compact) |
- | Fields: Top Business Priorities Next EBR Date Last EBR Date |
|
Additional Usage Metrics Fields (full) |
Include any product usage metrics you've integrated from Data Warehouse, Segment, or Mixpanel | ||
Account Goals |
- | ||
Row 3 | |||
Success Plan Tasks Segments |
Tasks / Success Plan tasks -Categories contains Success Plan -Status is not Template |
Columns: Title Description Due |
|
QBR Notes Segments |
Notes / QBR Notes -Categories contains QBR -Status is not Template |
Columns: Title Created By Date/Time |
|
Row 4 | |||
Weekly Adoption Report Embedded |
Embed your own dashboard that can filter down to specific users. Visualize data in one place so CSMs can minimize the need to jump to different platforms. |